Coming back to the city: Planet Nusa opens store in Aalborg
The popular community-driven sports brand Planet Nusa has, in record time, built a strong and dedicated following across the country.
And now, it’s time to return to one of the cities that welcomed them warmly last time: Aalborg.
Planet Nusa is “popping up” again – in Aalborg at Nørregade 12 from May 10th to 23rd.
This was announced by Planet Nusa in a press release.
Although Planet Nusa primarily operates online, the brand has made a big effort in recent years to meet their community where they are – face to face and with lots of energy.
“We see pop-ups as a way to bring Planet Nusa to life – places where we don’t yet have a permanent base. Aalborg has already shown us so much love – with our regular community runs here. So it feels completely natural to open a pop-up here again,” says Mille Skat, co-founder of Planet Nusa.
Plenty of cool events to come
The pop-up store won’t just be a place to shop Planet Nusa’s popular clothes – it will also be the setting for a range of free events and activities open to all.
From group runs and bootcamps to cozy morning meet-ups and talks – the goal is to create connection, movement, and good energy.
“We want to offer more than just products – we want to create experiences that strengthen the community and give something back to those who support us. We look forward to being present in Aalborg, meeting both familiar and new faces, and once again showing what Planet Nusa is all about,” says Kristine Esmer, co-founder of Planet Nusa.
When Planet Nusa opens their pop-up store, it will kick off with a 5 km community run, which everyone is welcome to join. Registration is required via Planet Nusa’s website.
Opening Hours:
Weekdays: 10AM–6PM
Saturday: 10AM–4PM
Sunday: Closed
Community Events:
Opening Run – Shakeout Edition
May 10 | 12:00 PM
5 km at an easy pace
50 spots available
Join us for a cozy 5 km run the day before the Aalborg Half Marathon! We’ll finish back at the store where goodie bags and delicious refreshments from Lagkagehuset Magasin-Aalborg await. Plus, guess your half marathon time for a chance to win a fun prize!
Special in-store offers on running and sportswear.
Friday Morning Run
May 23 | 7:00 AM
5 km at an easy pace
30 spots available
Our signature Friday run – 5 km at a relaxed pace, followed by coffee and croissants from Lagkagehuset Magasin-Aalborg and good vibes powered by COLLAB. Start your Friday with a smile!
Nusa Bootcamp Pop-up Sessions w/ Ida Bischoff Larsen
May 13 + May 22 | 5:00 PM–6:30 PM
20 spots per session
100 DKK per session
We meet at the store and head to our waterfront training spot together. Expect a feel-good mix of bodyweight exercises, cardio-boosting moves, and functional training for all levels – led by Nusa legend Ida Bischoff Larsen. The session lasts about an hour including breaks. Bring a yoga or workout mat for extra comfort! Everyone is welcome – all exercises can be adjusted to your level.
Afterwards: light refreshments with COLLAB and fruit.